Demystifying Real EstateRecently posted or modified blog postshttps://www.primeden.com/blog/Copyright PrimeDen.com2022-12-07T14:18:14-07:00tag:primeden.com,2012-09-20:32640Sold For Record Price In A Bidding War<br />
Meeting the Sellers
I met Jessica and David when working for a buyer. One of the services we offer is to find off market opportunities and one of the ways we do that is by calling homeowners of homes that fit our buyer’s criteria.
When I first spoke with Jessica and David they were not really ready to sell. The price they wanted was more than my buyer was willing to pay. So we kept in touch.
They had already bought another bigger home that they moved to, but were using this home as a vacation destination and AirBNB. They were making decent money with the home, but decided that there weren’t using it that much and the home prices seemed very attractive.
Getting is Sold
They wanted $1 million dollars for the home, but the highest sale in the building was $800 thousand dollars. Based on the market and some unique features I could focus on, I felt we could get their price.
I listed the home for $1.1 million dollars and created a very unique video that showed all the best aspects of the home.
Most home tour videos just walk through the home, but what I did was actually sell all the different components of the home that would make the perfect buyer attracted to it. It was as if I was doing a perfect presentation, but instead of showing it just to the people coming to see the home in person, I was doing so to anyone that saw it online.
Bidding War
It worked like a charm. We instantly had a lot of interest. 25 different people contacted me interested in seeing. We got a total of 8 offers.
The first offer came in at $850 thousand dollars. As they bid each other out, we had 3 final offers at $1,050,000 $1,060,000 & $1,100,000,. All cash offers. We went with the highest offer.
However on the last day of their inspection period, they were not able to move forward with the deal. I reached back out to the other 2 and they had already moved on to other properties.
So I put it back on the market and reached out to all the people that had previously seen the property. Our feedback sheet is invaluable not just to keep the seller informed about all the leads and marketing efforts, but also because we can easily reach back out to all the interested parties.
Within a couple of days I had offers again and we were under contract again for $1,050,000. This time it was a financing deal, but with a very solid deposit and pre-approval.
Dealing with issues after contract
One of the problems of selling above market values is that banks usually appraise it low, causing issues with financing. We mitigate this by meeting with the appraiser and showing how the property is actually worth that price. Finding the ideal comparable property is paramount, and in this case had to be done finding a property close by that had some of the same amazing features.
We kept the sellers informed throughout the entire process. We do this by having a feedback report that is updated in real time and that the sellers have access to 24/7. We also convey all the important information events like open houses, special interest, condo issues by phone, text and email.
Once the property was under contract there were a few hiccups that we handled for the sellers. During the inspection the buyer had identified several issues that needed fixing prior to the closing, but the sellers were out of town. Also, there were some issues with the condominium assessments. We handled all of these issues including finding and supervising a handyman to get all the work done and getting a formal payoff for the condo.
Testimonial
By working with us Jessica and David were able to sell their home for a lot more and also have a lot less headaches in the process. As of this writing another penthouse with a rooftop deck (like this one) that has even better finishes is closing for $990 thousand dollars.
Why were we able to sell for so much more?
Every case is different. Specific actions have to be taken depending on the particular situation. In this case, the things that made all the difference were the full feature showing presentation video, the ability to get multiple offers to bid them up and the articulation of value to all the buyers that came in.
<img src="https://assets.site-static.com/userfiles/1570/image/501-4.jpg" width="700" height="468" /><br />2022-11-28T13:24:51-07:002022-12-07T14:18:14-07:00Roberto Balckertag:primeden.com,2012-09-20:30459Huge Private Terrace, Short term rentals allowed, Lincoln Road
Montclair
1700 Meridian Avenue 501
We're at the best priced rooftop terrace in south beach where you're right next to Lincoln Road in an architectural design building. Close to the beach you are, how close to Lincoln road you are and an amazing place it is to entertain your guests.
What makes this unit so special? Not only was the entire building designed by Chad Opheim. This is supposed to reflect the Soho Manhattan industrial style. 11 foot ceilings, exposed air conditioning, open floor plan.
Everything is very wide in the open. You're surrounded by windows.
The master flows through this very open floor plan and you have a divider here with the curtain. You can go into the wraparound balcony with a bathroom right here.
The second bedroom has an interesting layout. It's very practical and you have a loft style bed. So you have a full office on the bottom with a loft style bed on the top, making it very easy to use and very practical with the full second bathroom all the way in that side of the hallway.
If you're in Miami, you want outdoor space and this unit has as much of it as you could possibly want. You have an outdoor area for dining, which you could use. In summers, you're probably gonna use it at night, but in winter you're gonna use it all the time. You have a social area, an area to hang out over here and it's quite special because you have pretty much, almost as much space outside as you do inside the building.
And from this side of you could already check out the convention center. You have the park, you have Lincoln road right there, and just a ton of space for you to hang out with your friends, have a drink. And just relax.
You will not find a private rooftop deck just for yourself. At this price point in south beach, especially not half a block away from Lincoln road, five minutes to the beach. And right next to a park, you can bring your friends up. You can come enjoy a book, watch the stars and just have the best time on your private rooftop deck.
Monclair is on 17th and Meridian. Lincoln road is between 16th and 17th street making you just a few feet away from one of the most iconic outdoor malls in the world Lincoln road. Is where everyone wants to be, which is one of the reasons this unit is such a great investment because Airbnbers want to be right next to Lincoln road, right outside your place.
You have Lincoln eatery on this side. You have Cortadito & Starbucks. You have tons of amazing restaurants, as well as art galleries and a ton of activities you can do on all of Lincoln road.
Right next door you can bring your dog to this beautifully manicured park. That is right in front of the Miami convention center. One of the most modern centers after the renovation, as well as city center. So you have a beautiful building designed by a famous architect, amazing finishes rooftop deck, open floor plan next to the beach next to park next to Lincoln road.
So this is a place that people are going to want to come and stay. Usually in Miami Beach, they do not allow short term rentals, but this building allows. Minimum one month rental, which means you can rent this place and it's renting for close to $10,000 a month. It grosses more than $120,000 a year. So at this price you're making more than 10% return on your investment.
Not only do you have an amazing place to go on vacations, you also have a money maker.
Give me a call and I can answer any questions you have about this property
<img src="https://assets.site-static.com/userfiles/1570/image/Montclair.jpg" width="600" height="400" />2022-07-26T14:56:00-07:002022-07-26T15:06:09-07:00Roberto Balckertag:primeden.com,2012-09-20:30375We did it again. We sold a home for more than the previous agent had failed to sellWe did it again. We sold a home for more than the previous agent had failed to sell
<br />
The previous agent for this particular home had started listing at close to 800,000. And over the course of a one year lowered it all the way to 700,000 and stayed at 700,000 for a few months and then failed to sell.
We took this property and listed it for $750,000 and sold for $730,000. That's $30,000 more than the previous agent had failed to sell at; about 5%.
Let me share some of the things that we do to sell homes for more money than other agents in this particular case. Every situation calls for slightly different approaches.
<img src="https://assets.site-static.com/userfiles/1570/image/Aria_2800_5_star_review.JPG" width="594" height="728" />
One of the first things to consider is timing. When you're looking at the competition for a particular property, there are similar homes that are constantly coming on the market and homes that are leaving by selling or giving up so we observe the inventory. You can tell the direction the prices are moving and know exactly when a home is going be priced properly at a particular price point.
In this particular case, there were a few homes that were priced below 700,000 and we wanted to sell for more than 700,000. And we knew there was a gap that once a property sold. The next one was priced close to $800,000. The seller wanted to get $700,000. So we listed it only after that competition at lower prices had left the market and before any other homes came onto the market.
The moment we listed it we were the best deal at that price point, even though it was higher than the other ones that I just sold, the comps were going to come in lower. For any buyer looking in that building, looking for that particular kind of unit in that price point, this was the best deal. When we listed all of the buyers wanted to see it.
We scheduled all of the home showings at the same time and when buyers came, they saw everybody else was interested in that property. That turned off buyers that are not that interested in the home. But the buyers that were interested knew they had to come up.
People started presenting offers and we did an open bidding process. We would go to one buyer and say, this is the price that you have to be at win and they would come up to that price. Then we'd let everybody else know and they would come to a higher price. And we kept doing that all the way to 730,000.
The offers had started below $700,000. When we got to 730,000, we had two offers and we had to pick which one we liked best. So we picked the best terms, the one we had more confidence in closing, the one that had more money in escrow and that we liked the mortgage. There were cash offers, but they were lower.
We decided to take the risk and went with a financing offer, even though we had cash offers because it was paying so much more.
Also when people showed up to the house, we made sure to articulate the value of the home, not just in showing how nice the home is, but showing it within the market context, how good of a deal that was and why people had to move forward fast and come up with such a high price
By doing all of that, we were able to get a much, much higher price than other agents were able to get for that home. The seller is very happy. The buyer is also very happy because they got the home they wanted.
We did it again. So if you're interested in selling your home and you want to get more money for your home than you could with other agents, reach out and we'll share some of our strategies with you as well.
<img src="https://assets.site-static.com/userfiles/1570/image/jayfamily.jpg" width="888" height="749" />2022-07-21T14:16:00-07:002022-08-01T17:01:01-07:00Roberto Balckertag:primeden.com,2012-09-20:30302Winning a Bidding War against 17 other offersWinning a bidding war
<br />
Today I’ll share the story of a buyer.
We just closed on a property, in which he was one of 17 offers, was not the highest offer, was financing and we still beat 17 other offers.
This buyer came as a referral and they had a very specific thing that they were looking for. They needed space. And one of the things that they really liked in apartments in south beach were rooftop decks, which are very hard to find. So we went off market. We were able to find a few and we negotiated with some sellers off market trying to convince them to sell their properties, but we didn't quite get over the hump. Off markets are great because you don't have 17 people trying to compete for those properties when you make an offer, but sometimes those sellers are not motivated. They either just don't want to sell or if they have some crazy number in mind.
<img src="https://assets.site-static.com/userfiles/1570/image/Girihome.jpg" width="1600" height="1068" style="float: right;" />We eventually ran into this property, the moment it popped up on the MLS, thought “this is perfect”. It was not a condo, it was a house in Wynwood.
This house had all the space that they needed. It was the right price and it had the right layout and right finishes. I thought “this is going to be ideal for them”. So we went for it. We went to take a a look at the house and when we got to the house, there were a lot of people over there. Everybody was interested in the house.
<img src="https://assets.site-static.com/userfiles/1570/image/Giri_Testimonial.JPG" width="607" height="772" />
One of the things that allowed us to beat everybody else was establishing this very good rapport with a listing agent. So we knew exactly what the seller was looking for. The seller had done a lot of renovations to the house and had lived there, their kid had grown there, so they had an emotional attachment to the house.
Not only did they want the highest price, but they also felt more compelled to sell to someone who would take good care of the house for them.
When we made our offer, even though it was financing, we made sure that they felt very comfortable knowing that this deal was going to close. The issue with financing with most sellers is that they don't want to put the property under contract only to find out that that buyer did not qualify.
Now, the particular mortgage broker that we work with has a written guarantee that if the buyer doesn't buy it, the mortgage broker will buy it. This mortgage lender has been in business for decades, has hundreds and hundreds of five star reviews and has a lot of experience. And coincidentally had already even worked with this listing agent on the buy side. So they knew with a very high degree of confidence that this was going work out. This offer was as good as cash, even though they were financing.
Another aspect was our response time. Every time that the listing agent needed something, a particular document, a requirement, anything that they needed, we responded right away with full documentation to make sure that they knew we were very interested in the property and that they had all the ammunition, they needed to talk to the seller and convince them to go with us.
So when we put it all together. Our offer wasn't the highest offer, but it was one of the highest and our financing was very secure. Making them feel confident that we were going to close. We established a good relationship with the listing agent and we conveyed how much these buyers wanted the home and how they were going to take good care of it as well.
If you're looking to buy a home and you want to find off market deals, or you want an agent that's going to get the deal done, reach out to us. We'd be glad to help you.
<img src="https://assets.site-static.com/userfiles/1570/image/Girime.jpg" width="642" height="481" />
A big thank you to Alex Doce from Fairway Mortgage!2022-07-18T10:48:00-07:002022-08-01T16:58:43-07:00Roberto Balckertag:primeden.com,2012-09-20:9318What one piece of information got a seller $79,500 more for an otherwise identical unit?<img src="https://assets.site-static.com/userfiles/1570/image/Waverlyview.jpg" width="1085" height="724" alt="Wavery South Beach view - 1330 West Avenue, Miami Beach FL " />
Michael grew disillusioned and frustrated after trying to sell his apartment at The Waverly in South Beach with two different agents unsuccessfully. <br />He did not feel that the agents did enough for his property. His listing expired without selling and he began renting out the unit instead. <br />Michael felt confident Prime Den could get the property sold after talking to us.
There was a similar unit for sale a few stories lower, on the 11th floor, with the same size (one bedroom, one bathroom, 793 square feet), floor plan and condition, asking $5,000 less.
<a href="https://sef.mlsmatrix.com/Matrix/Public/PhotoPopup.aspx?n=35&i=0&L=1&tid=9&key=213084729&mtid=1&View=G" target="_blank"><img src="https://assets.site-static.com/userfiles/1570/image/goodwaverlythumb.jpg" width="245" height="162" onmouseover="this.src='/userfiles/1570/image/Clickforpic.jpg';" alt="Waverly SOuth Beach - 133o West Ave Miami Beach" title="Good Picture" onmouseout="this.src='https://assets.site-static.com/userfiles/1570/image/goodwaverlythumb.jpg';" /></a> VS <a href="https://sef.mlsmatrix.com/Matrix/Public/PhotoPopup.aspx?n=24&i=0&L=1&tid=9&key=267203284&mtid=1&View=G" target="_blank"><img src="https://assets.site-static.com/userfiles/1570/image/badwaverlythumb.jpg" width="244" height="162" alt="Waverly SOuth Beach - 1330 West Ave, Miami Beach " title="Bad pic" onmouseout="this.src='https://assets.site-static.com/userfiles/1570/image/badwaverlythumb.jpg';" onmouseover="this.src='/userfiles/1570/image/Clickforpic.jpg';" /></a>
To the naked eye, the other unit looked like a better deal. <br />How did the Best Agent get the buyer to ultimately pay $79,500 more even with competing similar units?
Choosing a realtor to sell your home that can achieve the highest selling price on a property can get you there. <br />In this instance, our local market knowledge was essential to get a higher price.
Prime Den was aware of a future development that had City approval to be constructed next door to the Waverly. Research in City records indicated that the height of the new building would be obstructing the 11th floor, effectively ruining the view from the unit on that floor and significantly lowering that unit’s investment value.
When meeting with the buyer deliberating between our unit and the other, we shared that crucial intel, which the buyer was unaware of. <br />Our superior research and our ability to communicate this made the buyer see our unit as a better purchase even though they were paying more money.
Our marketing strategy enhanced the unit’s positioning, garnering significant exposure, which also got buyers looking at the apartment in a better light.
We sold for $389,500, with the property under contract in less than 30 days, whereas the competing property on the lower floor was unable to sell, expired and continually lowered their price and eventually sold for $310,000 a year and a half later for $79,500 less than our selling price,
3 months later, a unit on a much higher floor, Unit 2610, went for sale and sold for $355,000, <br />$33,500 less than our selling price.
7 months later, another unit on a higher floor, Unit 2210, went for sale and sold for $357,500, <br />$32,000 less than our selling price.
Michael is based in California, he was relieved with our hands-on approach, Prime Den taking the lead, being in contact with the condominium association and the City of Miami Beach. <br />Michael was very happy selling the property where other agents had failed and for more than what he had expected.
<a href="https://www.zillow.com/profile/primeden/?rx=true&review=2379707&fbclid=IwAR0oa80AdMJNMMTx56hcTtj2okhkTnqxKr1zwj-afFErJWX7k89rvxu3c6o" target="_blank"><img src="https://assets.site-static.com/userfiles/1570/image/quinnreview.jpg" width="915" height="617" alt="Zillow review Before working with Prime Den, I was working with another agent. In 6 months, I was not able to sell my property and because of that had a huge cost with tax liability. Prime Den on the other hand, took my property and was able to work around a very difficult tenant, produce really awesome marketing material and sell my property buyers with gusto. Result? property was under contract in less than 30 days from when they were able to market. If you are thinking of selling I highly recommend Prime Den. They pros and will take good care of you." title="Zillow Review" /></a>2019-10-08T14:21:00-07:002022-06-29T11:31:28-07:00Roberto Balckertag:primeden.com,2012-09-20:9316How did we get a property under contract in 15 days?<img src="https://assets.site-static.com/userfiles/1570/image/weston.jpg" width="1920" height="1080" alt="City of Weston" title="Aerial of the Cit of Weston" />
When Joe and Maria spoke to Prime Den, first on the phone and then in person, regarding the sale of their home at 553 Slippery Rock Road, Weston, FL, they were skeptical of his unique strategy but willing to give it a try.<br />On the market in the neighborhood were two other homes of the same size and condition except that the competitors also had larger lots by 100 to 1,000 square feet.
<a href="https://assets.site-static.com/userFiles/1570/file/_Agent_Full9022.pdf" target="_blank"><img src="https://assets.site-static.com/userfiles/1570/image/Westonprop1.jpg" width="315" height="210" /> <img src="https://assets.site-static.com/userfiles/1570/image/Westonprop2.jpg" width="312" height="208" /> <img src="https://assets.site-static.com/userfiles/1570/image/Westonprop3.jpg" width="373" height="209" /></a>
<a href="https://assets.site-static.com/userfiles/1570/file/_Agent_Full9022.pdf" target="_blank">PDF of the listings and pictures</a>
The property needed a little updating with paint and covering some places that had had a leak. <br />Prime Den overcame the disadvantages and received five offers within a week of listing.
It’s nice to have options. We were able to bid the offers up and pick the buyer with the strongest financing and whose timing worked best for the sellers’ move out date.
Prime Den helped Joe and Maria through several obstacles in the process. <br />First, the buyers wanted a steep discount for some items they found during the inspection period. <br />However, we managed to negotiate the buyers back up instead of giving the discount.
Second, the sellers had already put in the payment for their new home. <br />To assuage concerns of the deal potentially falling through, Prime Den implemented a non-refundable escrow to ensure the sellers would be compensated if the buyers did not close.
Even though selling your home is typically one of the most stressful transactions of your life, Prime Den’s knowledge and abundance of offers brought peace of mind.
Prime Den sold at a record speed of 15 days and for more money.<br />The other properties took 62 and 113 days to sell.<br />Our property sold for $470,000, 105% of the listing price.<br />The others sold for $455,000 – $460,000, 94% of the listing price.
This put an extra $10,000 – $15,000 in Joe and Maria’s pockets.
<img src="http://wesellwhatotherscant.com/wp-content/uploads/2019/06/table-553-1.jpg" alt="" class="wp-image-5958" srcset="http://wesellwhatotherscant.com/wp-content/uploads/2019/06/table-553-1.jpg 990w, http://wesellwhatotherscant.com/wp-content/uploads/2019/06/table-553-1-300x47.jpg 300w, http://wesellwhatotherscant.com/wp-content/uploads/2019/06/table-553-1-768x119.jpg 768w" sizes="(max-width: 990px) 100vw, 990px" />
<img src="https://assets.site-static.com/userfiles/1570/image/Joemariareview.jpg" width="917" height="469" alt="“When we first met Roberto we were impressed with his confidence and a little skeptical about his strategy. It seemed like a very different approach, but we trusted him that it would work. We are glad we did because we sold with a bunch of offers and for more than the other houses the same size in our neighborhood. He always kept us updated about what was going on and made sure that no opportunities were lost. If you are considering working with him, we highly recommend.” -Joe and Maria" title="Joe & Maria review of confident best agent" />
<img class="wp-image-5916" src="http://wesellwhatotherscant.com/wp-content/uploads/2019/06/20190131_115508-2.jpg" alt="" srcset="http://wesellwhatotherscant.com/wp-content/uploads/2019/06/20190131_115508-2.jpg 1210w, http://wesellwhatotherscant.com/wp-content/uploads/2019/06/20190131_115508-2-300x294.jpg 300w, http://wesellwhatotherscant.com/wp-content/uploads/2019/06/20190131_115508-2-768x753.jpg 768w, http://wesellwhatotherscant.com/wp-content/uploads/2019/06/20190131_115508-2-1024x1005.jpg 1024w, http://wesellwhatotherscant.com/wp-content/uploads/2019/06/20190131_115508-2-1101x1080.jpg 1101w" sizes="(max-width: 1210px) 100vw, 1210px" />2019-10-08T14:00:00-07:002020-04-19T18:24:08-07:00Roberto Balckertag:primeden.com,2012-09-20:9315Featured in The Real Deal<a href="https://therealdeal.com/miami/2019/01/08/the-week-in-luxury-a-map-of-miami-dades-priciest-condo-sales-204/" target="_blank">Roberto Balcker was featured as Miami Dade County’s biggest sale of January 2019</a>
<img src="https://assets.site-static.com/userfiles/1570/image/Real_Deal_logo.png" width="1237" height="350" />
<a href="https://therealdeal.com/miami/2019/01/08/the-week-in-luxury-a-map-of-miami-dades-priciest-condo-sales-204/" target="_blank">CLICK HERE TO READ THE ARTICLE IN THE REAL DEAL</a>2019-10-08T13:40:00-07:002022-07-21T14:33:41-07:00Roberto Balckertag:primeden.com,2012-09-20:9314Prime Den Featured in VoyageMIA<a href="http://voyagemia.com/interview/meet-roberto-balcker-prime-den-miami-shores/" target="_blank"><img src="https://assets.site-static.com/userfiles/1570/image/voyage1.JPG" width="1328" height="796" /></a>
<a href="http://voyagemia.com/interview/meet-roberto-balcker-prime-den-miami-shores/" target="_blank">Click here for the article</a>
2019-10-08T13:16:00-07:002020-04-21T21:55:11-07:00Roberto Balckertag:primeden.com,2012-09-20:9313Would you like an extra $116,000 for your property?<img src="https://assets.site-static.com/userfiles/1570/image/TS-Night-Photography.jpg" width="960" height="540" /><br />According to the <a href="https://www.nar.realtor/research-and-statistics/research-reports/real-estate-in-a-digital-age" target="_blank">National Association of Realtors (NAR)</a>, 93% of home buyers in 2019 searched for properties online, typically using a mobile device. Property photos are the first thing buyers will look for in their digital search, yet I routinely still come across listings that have poorly taken or even non-existent photos. Here are some statistics that may surprise you:
<a href="https://www.jsmdigital.com/8-reasons-professional-real-estate-photography-is-important-to-realtors/" target="_blank">Homes photographed by a professional get 61% more online views and 139% more clicks than properties with regular pictures</a>.
<a href="https://www.prnewswire.com/news-releases/professional-real-estate-photography-sells-homes-32-faster-273534171.html" target="_blank">Homes with high-quality photography sell 32 percent faster</a>.<br />
Homes with <a href="https://retipster.com/ignore-professional-photography-real-estate-investing/" target="_blank" rel="noopener">more photos</a> sell faster, too. <a href="https://www.prnewswire.com/news-releases/professional-real-estate-photography-sells-homes-32-faster-273534171.html" target="_blank">A home with one photo spends an average of 70 days on the market, but a home with 20 photos spends 32 days on the market</a>.<br />
<a href="http://blogs.wsj.com/developments/2010/10/04/in-real-estate-a-picture-is-worth-1000-or-more/" target="_blank">According to The Wall Street Journal, at the closing table, listings with professional photos gain anywhere between $934 and $116,076, as measured by the difference between asking and final price over listings using photos from point-and-click cameras</a>.
Given that photos are the first thing potential home buyers are going to judge your house on, the price of hiring a professional photographer is more than offset by the extra money at the sale. Photography only costs a few hundred dollars and it can mean tens of thousands of extra dollars in the seller’s pocket.
So what makes professional pictures so much better?
6 ways that professional pictures are better:
1) Light control
Have you ever noticed that when you take a picture indoors, the inside looks dark and the outside looks blown out? The reason is that the camera is not as adaptive as our eyes. It has one specific light exposure. Open the exposure to brighten the room and the outside gets blown out. Close it and you can see outside, but the inside will look very dark. Professional photographers take several pictures with different apertures and later use software to combine all of them. This makes both the outside and the inside look crisp, bright and clean.
2) Room Size
With regular photos, the lenses aren’t wide enough to capture the entire room, making the room appear smaller because you are only capturing a small part of the room. Professionals use a wide angle lens allowing them to capture more of the room, making it look a lot larger. The result is rooms that look spacious and inviting. Some amateurs try wide angle lens, but without software, the pictures look distorted making it look even worse.
<img src="https://assets.site-static.com/userfiles/1570/image/photocomparison.jpg" width="1498" height="659" />
3) Shadows
Without proper lighting equipment, the room will have unwanted shadows or weird light spots. Professionals use separate lighting equipment when necessary to ensure the light is balanced.
4) Beauty
There are several rules in photography that must be followed for the pictures to have the greatest aesthetic appeal. Professionals are trained to see these proportions and understand how different elements have to be distributed. Art direction is essential to position your property as better than the competition.
<img src="https://assets.site-static.com/userfiles/1570/image/Professional-Comparison-1024x512.jpg" width="1024" height="512" />
5) Standing out
Professional editing software allows you to enhance the colors in a picture. The reds are redder, blues are bluer and greens are greener. This really makes the pictures stand out dramatically next to regular photos increasing even more the likelihood a buyer will click on it.
6) Staging
People don’t have much of an imagination. When a room is empty, they can’t really see what could be done. However, furnishing a place can get very expensive. One way around that is digital furnishing. The furniture is inserted digitally. This allows buyers to see what it can look like.
Professional pictures are one of many different components to getting your home sold faster and for more money. But, they are by far one of the most important and least expensive things you can do. As the saying goes, “a picture is worth a thousand words.” In this case, it’s worth thousands of dollars in your pocket!
2019-10-08T11:33:00-07:002020-04-21T21:56:10-07:00Roberto Balcker