How did we sell for $90,000 more than a similar house next door?
When we first met Seamus and his partner, they were exasperated after having tried selling with three different agents, one of which was one of the most recognizable and dominant agents in that community. They were skeptical I could do any better than the previous.
On the same street on the same canal, with the same lot size, another house in a better condition sold for $600,000, which was significantly less than what Seamus wanted for his property.
Our property had an additional recreational area, although it wasn’t in great condition. The structure was grandfathered in, as it was legal at the time of building, however the City later said it needed a further setback.
We motivated potential buyers to make offers, but they were still lower than what our sellers wanted. Through this process, we found the #1 buyer who was a perfect match for the property. Our property was across the street from the school the buyer’s kids went to. The buyer had no problem with the remodeling and construction our property entailed, so was able to take advantage of the extra area of the recreational room and guest house by using the same wall in construction without having to follow new regulation.
However, we ran into a snag when the appraisal came in too low due to the neighbor’s sale. We convinced the seller to pay for a second appraisal. Prime Den met with the appraiser at the property and demonstrated why the property should be considered differently than the neighbor’s. Our knowledge of construction and appraisal processes got the second appraisal to come in much closer to our desired number.
Through understanding how well our property fit our #1 potential buyer’s needs, we were able to negotiate and convince the buyer to pay for the difference and close at the price Seamus wanted.
We worked with the limitations around showing the property as the sellers resided in the house. Our real time feedback report allowed the seller to constantly keep a pulse on the 67 interested buyers and the 13 offers we received. This was important to navigate which of the buyers we should pursue.